In the near future, Apple is looking forward to renaming its “Apple ID” to “Apple Account”, aligning with Android users’ reference to ‘Google Account”, as users will access services like iCloud and the App Store through their designated Apple Account. Reports from MacRumors indicate a system-wide rebranding to “Apple Account” in 2024, a possibility reinforced by Bloomberg’s Mark Gurman for the coming year.
Mark Gurman, in his most recent newsletter, hints at Apple’s intention to rename Apple ID to Apple Account, scheduled for later in 2024, accompanying significant software updates such as iOS 18 and watchOS 11. Apple could potentially unveil this transition at the Worldwide Developers Conference (WWDC) in June, allowing developers enough time to adapt their apps before the autumn launch.
It is interesting that Apple currently uses the term “Apple Account balance” to denote funds added to an Apple ID, indicating a shift towards a comprehensive name alteration. Gurman’s report, which references an internal “Apple Account” team, provides additional weight to the rebranding initiative.
Although the exact motive behind the change is not yet evident, “Apple Account” presents a clearer and more descriptive title as compared to “Apple ID.” The transition away from the familiar “Apple ID,” which has been in use for over two decades, will undoubtedly carry considerable weight for users. Nevertheless, the new designation likely seeks to more accurately portray the account’s capabilities and the extensive range of services it encompasses.
iOS 18, An Important Upgrade and Interface Revamp
Amid discussions surrounding WWDC and upcoming updates, attention is also directed towards Apple’s anticipated OS update – iOS 18. As per Mark Gurman, this release could signify one of the most substantial iPhone OS updates in Apple’s history. Gurman discloses that iOS 18 is poised to unveil an array of innovative features, among them an AI transformation referred to as “Project Graymatter.”
According to Gurman, this extensive range of AI features and services is set to elevate iPhone functionality. In contrast to competitors such as Samsung, which provide standalone AI features, iOS 18 may not solely concentrate on integrating AI capabilities into existing apps. Instead, it could enhance user experiences across multiple domains. Furthermore, enhancements to first-party apps like Mail and Notes, empowered by generative AI, may introduce functionalities such as automatic summarization and translation, thereby enhancing efficiency and convenience.
Nevertheless, Apple is reportedly not limiting its efforts to AI features alone; rather, the company seems to be envisioning beyond iOS 18. Apple’s recent acquisition of the Canadian AI startup DarwinAI suggests a broader, long-term strategy to integrate AI throughout their devices.
Known internally as “Crystal,” iOS 18 is also speculated to introduce significant alterations to the user interface. Sources suggest that iOS 18 may draw inspiration from VisionOS, providing users with a modern and revitalized visual experience characterized by circular icons, translucent UI elements, and a redesigned control center.
Moreover, Apple is preparing to implement Rich Communication Services (RCS) to enhance communication between iPhone and Android users. Yet, compatibility concerns may arise, particularly for older iPhone models such as the iPhone XS and XR, which might not support the update, emphasizing the need for upgrading to access the latest features.
